||6 of 6 people found the following review helpful.| Highly recommended.|By Mary B.|A must if you your job involves marketing and selling. This book is very handy and always on my desk. I refer to it several times a day for help and inspiration for selling phrases. This book saves you hours from having to search on the internet because the words and subjects are grouped together. Since using this book I have received many com|About the Author||Edward Werz is the author of the very successful Letters That Sell and former executive vice president of Ascher-Gallant Publishing. |Sally Germain is editorial director for the Bureau for At-Risk Youth.
"An excellent 'ready reference' both for copywriters and for those entering the field." -- Robert Goldsborough, Special Projects Director Advertising Age "Holy smoke! This is amazing! A thesaurus for advertising copywriters. Where has it been all my life?" -- Denny Hatch, Editor Target Marketing Six seconds. That's all you have to grab your prospect's attention and make a sale. Use the right phrase or slogan, however, and you've made your sale. Use the wro...
[PDF.ce72] Leman Phrases That Sell: The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas Rating: 4.65 (713 Votes)
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You easily download any file type for your gadget.Phrases That Sell: The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas | Edward Werz, Sally Germain. I was recommended this book by a dear friend of mine.
