||2 of 2 people found the following review helpful.| Good Bood For Starting New e-Business|By Danny in TX|Like a lot of copywriting books this one was geared more to aspiring copywriters. However, I did find this one very helpful to me for writing my own sales copy for my new e-business.|4 of 5 people found the following review helpful.| Concise and helpful|By ServantofGod|I am||| Keep it clear, keep it simple, make it brilliant and original. I’ve been saying that for years. It’s a real joy to find that Roger and I think alike. Read the book and learn. Yes, it is brilliant. |Wally Olins - Chairma
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