||19 of 20 people found the following review helpful.| I love business books when three important things are present|By John Ruhlin, Partner at The Ruhlin Group|I love business books when three important things are present. The author has actually done the work first hand that they describe and tell you to do. Secondly when they are confident enough to reach out to the world's best in the field and include their thoughts as well||
"Stu Heineke may be a one-of-a-kind cartoonist and marketeer, but his ideas and examples for one-to-one marketing and selling should have any marketer creating their own audacious goals and asking themselves, 'Why not?'"| Forbes | |In
The hard part just got easy.
You know how to sellthat’s your job, after allbut getting CEOs and VIPs to call you back is the tricky part. You’re in luck: That impossible-to-reach person isn’t so impossible to reach after all.
Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers to reach those elusive executives by thinking outside t... [PDF.mm29] How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing Rating: 4.83 (555 Votes)
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You can specify the type of files you want, for your gadget.How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing | Stu Heinecke. Which are the reasons I like to read books. Great story by a great author.
