||17 of 18 people found the following review helpful.| If you ever have to sell an idea, buy this book.|By Barry Mike|If you're of the idealistic bent that believes that the best ideas always win out, or that the products and services that companies and non-profits produce always represent the best they can possibly do, then this book is not for you. But get in touch, because I've got a bridge I'd like to sell you.
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"Daly, a distinguished communications expert, has produced an exceptional study, which is comprehensive and well documented. . . . This book is certainly a critical piece of scholarship for the business/management curriculum and a great selection for aca
When a group of people gather together to generate ideas for solving a problem or achieving a goal, sometimes the best ideas are passed over. Worse, a problematic suggestion with far less likelihood of success may be selected instead. Why would a group dismiss an option that would be more effective? Leadership and communications expert John Daly has a straightforward answer: it wasnt sold to them as well. If the best idea is yours, how can you increase the chance... [PDF.em74] Advocacy: Championing Ideas and Influencing Others Rating: 4.64 (762 Votes)
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You easily download any file type for your device.Advocacy: Championing Ideas and Influencing Others | John Daly. A good, fresh read, highly recommended.
